Author’s note: This blog was originally written in 2015 and was updated in 2020 to reflect current information and practices. If folklore is to be believed, a picture is worth a thousand words. In a time when our messages need to be short and sweet, yet informational, impactful and inspiring, nonprofit communicators can use all… Read More »
How do you feel about the photos you’ve been capturing and using in your nonprofit organization’s communications? This resource roundup is for you if you struggle with photography – or struggle with getting colleagues and team member to capture quality photos you can use with pride in your newsletters, on your website and in other… Read More »
Sometimes, starting a new marketing project from scratch can feel like working with a new recipe. To make it great, you’re looking for the right proportions of quality raw ingredients to create a memorable and lasting impression. One of those key ingredients is likely to be imagery. The reality is that while it’s not always… Read More »
Every nonprofit has a cycle of projects, events, and activities throughout the year. One that always seems to creep up on us is the Annual Report. How to evolve the narrative beyond the typical fact dense recap is a real challenge. The key to making this a vibrant piece that talks about all the amazing… Read More »
When you go to the library, every book has its place, and there is a system that lets you easily find any book you need. When your organization is using photographs, graphics and other visuals, the same concept applies. Because you’re dealing with multiple images and creating visuals for print marketing materials, social media, blog… Read More »
When planning a gathering like an event, a meetup, a town hall, or a conference for your nonprofit there are a lot of factors that need to be considered. One way to make things easier when it comes to event photography is to create a photo shot list. People are always looking for easy confirmation… Read More »
The cost of hiring a professional photographer can be in the thousands of dollars per day—something that your organization might be able to afford on special occasions. But the budget for photography is always smaller than the need. As nonprofit communicators and marketers, we need a lot of great images to be able to share… Read More »
Being a nonprofit marketer or communicator usually means helping out with all aspects of your organization, including photography. Fortunately, it doesn’t take an expert’s experience or equipment to take great photographs. Here are five tips that can help you get the best shots possible and capture your nonprofit as you want it to be seen:… Read More »
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