Measurement and evaluation

Nonprofits and for-profits alike use online survey tools to collect and analyze everything from how employees feel about their company’s core values to how likely a customer or donor is to repeat their financial support. Social services are also increasingly expected to demonstrate their impact quantitatively, so may find that online survey tools are valuable… Read More »

You’re communicating all the time: you publish a newsletter, post a story, create a video, interact with people on Facebook, retweet an interesting post, or reach out to a journalist. But in all this busyness, how do you know if you’ve been successful? How do you know if you’ve had any impact? How do you… Read More »