The Nonprofit MarCommunity blog is officially shutting down. After more than eight years of offering a platform for nonprofit communicators to share their expertise and learn from each other, the Nonprofit MarCommunity blog ceases publication today. My vision for creating this blog in 2013 came from a desire to create an online space where nonprofit… Read More »
Are you currently working on your organization’s annual report, or planning to get started soon? This resource roundup is for you if you need help with annual report planning, writing, design – or if you simply need a pep talk because you want to enjoy the process this year. The annual report guidance in these… Read More »
We live in an era where a baseline SEO strategy is a must-have. Search is a crucial traffic source for many organizations, and is important for reaching new audiences beyond those you are already connected to via email and social media. But how can you reach these audiences in such a crowded, noisy place like… Read More »
We are constantly bombarded by messages every day of our lives. If you’re tasked with getting people to notice your message in all of that noise, your job can sometimes feel like an uphill battle. And for those responsible for internal communications, the task is even harder. When your colleagues are focused on completing their… Read More »
For nonprofit organizations, the use of photos, audio, and video in marketing and communications is becoming more important than ever. Sharing original, high-quality visual and audio content tells an organization’s story in a way that motivates positive action and giving, both online and off. But it can be a challenge for nonprofits to collect the… Read More »
By a show of hands, who’s scrambling to add more to your to-do list? Exactly. It doesn’t matter what we do or where we work, most of us are overwhelmed by our workloads. Part of the challenge is that it’s all important work. More often than not, we’ve already put in the effort to decide… Read More »
The Nonprofit MarCommunity blog is five years old this month! When I first envisioned this blog, I wanted to create a platform where nonprofit communicators could share their experiences and knowledge with each other. I had dabbled with live events, which were successful, but so much work and accessible to fewer people. I started a LinkedIn… Read More »
I’m looking for experienced nonprofit communicators who want to write for this blog. The Nonprofit MarCommunity is a community blog: the content is from the community, for the community. And I’d like to invite you to share your own valuable insights and experiences with your peers! 2018 nonprofit communications topic wish list Here’s a topic… Read More »
According to the Global Advertising Specialties Impression Study, an impressive 76.2% of consumers can recall the product, advertiser, and message of a promotional item they received in the last two years. But without thoughtful consideration and a solid promotional strategy, these products can also be an evil dark sinkhole that drains your advertising budget with… Read More »
Are you responsible for producing a nonprofit annual report? Does the process feel like a drag every year? Reframe your thinking! Although a “report” might not feel like the most exciting project for a marcom pro who enjoys more obviously creative projects, there are many ways you can benefit from the annual report creation and production… Read More »