Author’s note: This blog was originally written in 2014 and was updated in 2020 to reflect current information and practices. In a world where people have attention spans of eight seconds, nonprofit communicators can use vibrant images to help their stories and messages come to life. A great image can convey an entire narrative that complements… Read More »

Author’s note: This blog was originally written in 2014 and was updated in 2020 to reflect current information and practices. In a previous post, I discussed elements to include when developing your brand guidelines, including both visual and messaging elements. Once these guidelines have been established it can be incredibly helpful to further support your colleagues… Read More »