E-mail and e-newsletters

Our #NPMC chat community continues to grow and thrive. Last month, the conversation was very lively, sparking much debate and between chats, community members are connecting and sharing ideas. In response to our request for chat topic ideas, Mike Ottenbrite suggested ‘email marketing’ – very much top of mind for many nonprofit marketers. Email marketing… Read More »

How do you develop (or revitalize) an effective and engaging nonprofit newsletter? How do you balance your organization’s ‘corporate’ messages with information your readers want to receive? The following tips will help: 1. Establish an objective As with any communications project, your first step is to establish a clear objective. It could be maintaining top-of-mind… Read More »